Our Work1

First Element Kegs set out to disrupt wine-on-tap with a reusable plastic keg that was lighter, more sustainable, and more efficient than traditional steel. But early prototypes failed, as founder Melanie Kobelka recalls, “We had hit an engineering wall.”

That’s when they partnered with Radius. From candid feedback to hands-on engineering, Radius became an extension of the team:

Why Radius?

• Rapid prototyping – cutting iteration time from months to days
• Material expertise – finding the right resin fit without bias
• Global production – navigating tariffs & supply chain complexity

The result? A production-ready SK30 plastic keg that reduces cleaning cycles, lowers CO₂ usage, and boosts pallet efficiency. Or in Melanie’s words: “Radius made our timeline feasible, reduced our risk, and gave us confidence.” A great reminder that the right partnership can turn vision into reality. Radius brings the same blend of candor, expertise, and execution to help your big idea become market-ready.